Outcomes

Title Authors Year Type
Destination Marketing and Communication in Tourism: Passos Pelo Mundo
Practices Strategies and Emerging Trends in Marketing for Global Expansion
10.4018/979-8-3373-3461-5.ch009
Bruno Miguel Sousa 2026 Books / Book chapters
Securing Destinations: How Can Cybersecurity and Digital Forensics Enhance Trust in Modern Tourism Systems?
Applications of Cybersecurity and Digital Forensics in Modern Tourism Systems
10.4018/979-8-3373-5826-0.ch012
Bruno Miguel Sousa 2026 Books / Book chapters
Mixed Reality and Its Content Developed to Enhance the Tourist Experience
Tourism and Hospitality
10.3390/tourhosp7010016
Bruno Miguel Sousa, Lara Santos 2026 1 cit. Articles
Exploring the Relationship Between Consumers and Brands: Preliminary Insights in Brand Attachment
Lecture Notes in Networks and Systems
10.1007/978-3-032-09077-5_13
Bruno Miguel Sousa, Alexandra Pereira da Silva Malheiro 2026 Conference Papers
Social Media Marketing ManagementThe Importance of Planning and Adopting Good Practices for Brand Success: Small and Medium Companies Perspective in the Portuguese Market
Smart Innovation Systems and Technologies
10.1007/978-3-032-16288-5_28
Bruno Miguel Sousa 2026 Conference Papers
Artificial Intelligence, Innovation, and Employer Branding: Strategic Adaptation and Organizational Sustainability in Human-Centered Organizations
Employer Branding Ethics and Talent Management for Human Centered Organizations
10.4018/979-8-3373-9255-4.ch009
Bruno Miguel Sousa 2026 Books / Book chapters
Digital Technologies, Employee Well-Being, and Internal Marketing: Strategies for Sustainability and Global Competitiveness
Practices Strategies and Emerging Trends in Marketing for Global Expansion
10.4018/979-8-3373-3461-5.ch007
Bruno Miguel Sousa 2026 Books / Book chapters
The Role of Digital Marketing in the Hospitality Industry: A Case Study of BURGUS Tribute and Design Hotel
Integrating Human Sigma and Service Excellence for Total Quality Management in Hospitality
10.4018/979-8-3373-8775-8.ch013
Bruno Miguel Sousa 2026 Books / Book chapters
Federated Learning for Financial Fraud Detection
Strategic Frameworks for Managing Risk in Fintech Ecosystems
10.4018/979-8-3373-2980-2.ch005
Bruno Miguel Sousa 2026 Books / Book chapters
Artificial Intelligence Adoption in PortuguesePortuguese Metalworking SMEsSMEs: Drivers, Barriers, and Strategic Implications
Palgrave Studies in Cross Disciplinary Business Research in Association with Euromed Academy of Business
10.1007/978-3-032-26500-5_11
Ricardo Alexandre Fontes Correia 2026 Books / Book chapters
Stepping into her shoes: a female issue in family business succession
Journal of Family Business Management
10.1108/JFBM-03-2026-0081
Ricardo Alexandre Fontes Correia 2026 Articles
Matching message and messenger: how endorser type and appeal shape advertising credibility and consumer responses in golf advertising
Sport Business and Management an International Journal
10.1108/SBM-01-2026-0002
Ricardo Alexandre Fontes Correia 2026 Articles
Authenticity and control in restaurant social media
Anatolia
10.1080/13032917.2026.2695679
Ricardo Alexandre Fontes Correia 2026 Articles
Less human, more effective? Consumer responses to human-like and cartoon-like virtual influencers
Journal of Marketing Communications
10.1080/13527266.2026.2698730
Ricardo Alexandre Fontes Correia 2026 Articles
Where belief is filtered: how truthfulness and source credibility shape trust, skepticism, and worry in vaccine communication
Information Communication and Society
10.1080/1369118X.2026.2736819
Ricardo Alexandre Fontes Correia 2026 Articles
Assessing the Relationship Between Financial Performance, ESG Reporting, and Corporate Value: Evidence from the Portuguese Stock Market
International Journal of Financial Studies
10.3390/ijfs14080216
Vanda Cristina Rodrigues Roque 2026 Articles
The Impact of Chatbots on Organizations
Springer Proceedings in Business and Economics
10.1007/978-3-032-24600-4_31
Isabel Maria Lopes 2026 Conference Papers
Exploring the Tourism Effects in Sal Island, Cape Verde: A Combined Analysis of Clusters and Predictive Models
Pasos Revista De Turismo Y Patrimonio Cultural
10.25145/j.pasos.2026.24.044
Elaine Cristina Borges Scalabrini 2026 Articles
Artificial Intelligence in the Metaverse: Transforming Cultural Expression and Tourism Experiences
Impacts of AI on Human Expression and Relationship Building
10.4018/979-8-3373-8337-8.ch007
Jessica Patrícia Miranda Ferreira 2026 Books / Book chapters
Business tourism in Porto from the perspective of local hotels and travel agencies
E Revista De Estudos Interculturais
 Dália Filipa Veloso de Azevedo Liberato 2026 1 cit. Articles