Photo of Jessica Patrícia Miranda Ferreira

Jessica Patrícia Miranda Ferreira

Integrated Members Instituto Politécnico de Bragança

Biography

Jessica Ferreira. PhD in Tourism (2022, Institute of Geography and Spatial Planning - University of Lisbon.). Master in Tourism Management (2018, Polytechnic Institute of Cavado and Ave). Degree in Management of Tourism Activities (2015, Polytechnic Institute of Cavado and Ave). Researcher in the Project "OleaChain: Competencies for sustainability and innovation of the traditional olive grove value chain in the North Interior", at UNIAG (Applied Management Research Unit). Professor of Strategic Management and Marketing in the Master in Management of Organisations of the Polytechnic Institute of Bragança. Operates in the areas of Tourism, Marketing and Regional Development.

Research Output

32 Publications
153 Citations

Publications

Authors Title Year
Jessica Patrícia Miranda Ferreira Artificial Intelligence in the Metaverse: Transforming Cultural Expression and Tourism Experiences 2026
Isabel Maria Lopes, Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira From Likes to Comments: Tracking Interaction Trends on Social Networks to Promote Cultural Events 2025
Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira, Nuno Filipe Lopes Moutinho Service Quality in Portos Hotels: A Comprehensive Analysis of Customer Reviews on TripAdvisor 2025
Paula Odete Fernandes, Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira From reviews to emotions: Analysing Bragança's tourism attractions on TripAdvisor 2025
Paula Odete Fernandes, Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira, Roberto Ivo Fernandes Vaz Towards Accessible, Inclusive, and Intergenerational Tourism in Outdoor Recreation: A Bibliometric Analysis 2025
Paula Odete Fernandes, Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira, Roberto Ivo Fernandes Vaz Instagrams Role in Driving Outdoor Tourism 2025
Bruno Miguel Sousa, Jessica Patrícia Miranda Ferreira The importance of internal marketing in companies and its relation with happiness at work 2024
Paula Odete Fernandes, Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira Profile Tourists Using TripAdvisors Reviews 2024
Paula Odete Fernandes, Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira, Ana Cristina Brás Silvério ImportancePerformance Analysis of Oleotourism Experience 2024
Paula Odete Fernandes, Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira, Ana Cristina Brás Silvério, Márcia Vaz A Bibliometric Analysis of Guilt in Tourism: The Influence of Gastronomy on Olive Growing 2024
Elaine Cristina Borges Scalabrini, Jessica Patrícia Miranda Ferreira The influence os social media on online purchase intention: the case of the Algerian Market 2024
Jessica Patrícia Miranda Ferreira A influência da pandemia na gestão estratégica: estudo de caso na unidade local de saúde do nordeste 2023
Jessica Patrícia Miranda Ferreira O marketing digital associado ao setor da banca: estudo de caso da região norte de Portugal 2023
Paula Odete Fernandes, Jessica Patrícia Miranda Ferreira The Application of Sustainable Practices in Tourism: The Case of Olive-growing in the Region of Tras-os-Montes 2023
Paula Odete Fernandes, Jessica Patrícia Miranda Ferreira, Ana Cristina Brás Silvério, Márcia Vaz The Contribution of Oleotourism to the Destination Quality: A Preliminary Analysis of Terras Trs-os-Montes Region 2023