Photo of Elvira Pacheco Vieira

Elvira Pacheco Vieira

Integrated Members Instituto Politécnico de Viana do Castelo

Biography

Elvira Pacheco Vieira holds a PhD in Applied Economics at the University of Santiago de Compostela, in 2007. Since 2012, is Dean of ISAG – European Business School, where she is also Principal Coordinating Professor and Member of the Technical-Scientific Council. Invited Adjunct Professor at the Polytechnic Institute of Viana do Castelo - School of Business Sciences, since 2009. Integrated Member at the Applied Management Research Unit (UNIAG) since 2010, and Collaborator Member at the Research Centre in Business Sciences and Tourism (CICET - FCVC), since 2021. Coordinated the ISAG Research Centre (NIDISAG) between 2009 and 2021. Author of more than 140 publications in scientific journals with peer review, indexed in the various international databases. Published 12 book chapters and 3 books, with international distribution. Supervised 4 PhD theses and 25 master dissertations. Received the 1st Euroregion Research Award by the Galicia-North Portugal Euroregion Chair in 2008, regarding her PhD innovative research and important findings, about regional and cross-border development and Human Capital. Has participated as a researcher in 29 projects and has been the lead researcher on 15. Her current research areas are Economics, Management, Tourism, Marketing and Strategic Management, Market Research, Corporate Social Responsibility, Finances, Regional and Cross-border Development, Innovation and Entrepreneurship.

Research Output

105 Publications
266 Citations

Publications

Authors Title Year
Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Goretti Silva A methodology for the identification and assessment of the conditions for the practice of outdoor and sport tourism-related activities: The case of Northern Portugal 2021
Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Goretti Silva Supply-side perspectives on outdoor tourism in the north of portugal 2021
Elvira Pacheco Vieira Exploring the relationship between the length of stay and various determinants at one of the best European destinations 2021
Elvira Pacheco Vieira Audience segmentation and communicating towards a music festival – the nos primavera sound 2021
Elvira Pacheco Vieira Green co-creation process in music festivals: The case of nos primavera sound 2021
Elvira Pacheco Vieira Determinants of tourist expenditure: The role of tourists' experiences in the city of Porto 2021
Elvira Pacheco Vieira Exploring the relationship between the length of stay and various determinants at one of the best European destinations 2021
Elvira Pacheco Vieira Corporate social responsibility image and emotions for the competitiveness of tourism destinations 2021
Elvira Pacheco Vieira The mediating role of brand experience in a mid-sized city 2021
Elvira Pacheco Vieira Audience segmentation and communicating towards a music festival the nos primavera sound 2021
Elvira Pacheco Vieira Green co-creation process in music festivals: The case of nos primavera sound 2021
Elvira Pacheco Vieira Determinants of tourist expenditure: The role of tourists' experiences in the city of Porto 2021
Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Alexandra Isabela Lopes Correia Supply-side perspectives on outdoor tourism in the North of Portugal 2021
Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Alexandra Isabela Lopes Correia Monitoring of Outdoor Tourism Demand 2021
Elvira Pacheco Vieira The mediating role of brand experience in a mid-sized city 2021