Books/Book chapters

Title Authors Year
The Impact of Artificial Intelligence on Digital Marketing
Signals and Communication Technology
10.1007/978-3-032-03554-7_8
 Elisabete da Anunciação Paulo Morais, Luísa Lopes 2026 4 cit.
Digital Marketing and User-Generated Content: A Case Study of Vidago Palace Hotel
Smart Innovation Systems and Technologies
10.1007/978-981-16-9268-0_38
 Elisabete da Anunciação Paulo Morais 2022 1 cit.
Websites Usability Evaluation of the Terras De Trs-Os-Montes Hotels
Smart Innovation Systems and Technologies
10.1007/978-981-16-9268-0_39
 Carlos Rompante da Cunha, Elisabete da Anunciação Paulo Morais 2022 1 cit.
The potential of tag-based contextualization mechanisms to leverage the sale of regional products and promote regions themselves
Information Systems for Industry 4.0
 Carlos Rompante da Cunha, Elisabete da Anunciação Paulo Morais, Vítor José Domingues Mendonça 2019
The Importance of Events to Promote the Tourism: Case study of the "Essence of Wine”
In The Branding of Tourist Destinations edited by Mark Anthony Camiller
 Elisabete da Anunciação Paulo Morais 2018