Helena Santos-Rodrigues
Integrated Members
Instituto Politécnico de Viana do Castelo
Biography
PhD in Business Sciences since 2008 by the Polytechnic Institute of Viana do Castelo, Degree in Business Administration and Management in 2006 by the Portuguese Catholic University - Regional Center of Porto and Doktor (PhD) in Managment and Direction of Companies in 2008 by the University of Vigo - Campus de Pontevedra. He is Coordinating Professor at the Polytechnic Institute of Viana do Castelo. He has published 19 articles in specialized journals. He has 8 book chapter(s) and 2 book(s). He has received 2 award(s) and/or honors.
Research Output
40
Publications
264
Citations
Publications
| Authors | Title | Year |
|---|---|---|
| Helena Santos-Rodrigues | O impacto do marketing digital na gestão das empresas | 2024 |
| Helena Santos-Rodrigues | Intellectual Capital and Customer Satisfaction at Northern Portugal and Galicia Hotels | 2024 |
| Helena Santos-Rodrigues | Case study : comportamento do consumidor dos serviços da medicina alternativa e complementar, proposta de uma estratégia de marketing digital | 2024 |
| Helena Santos-Rodrigues | How to explain stock returns of utility companies from an environmental, social and corporate governance perspective | 2023 |
| Helena Santos-Rodrigues | How to explain stock returns of utility companies from environmental, social and corporate governance perspective | 2023 |
| Helena Santos-Rodrigues | Galician hotel client satisfaction drivers | 2021 |
| Helena Santos-Rodrigues | How can cultural values and entrepreneurship lead to the consideration of innovation-oriented or non-innovation-oriented countries? | 2021 |
| Helena Santos-Rodrigues | Galician hotel client satisfaction drivers | 2021 |
| Helena Santos-Rodrigues | Context and Personality in Personal and Work-Related Subjective Well-Being: The Influence of Networks, Organizational Trust, and Personality | 2019 |
| Helena Santos-Rodrigues | Context and Personality in Personal and Work-Related Subjective Well-Being: The Influence of Networks, Organizational Trust, and Personality | 2019 |
| Helena Santos-Rodrigues | The impact of knowledge management factors in organizational sustainable competitive advantage | 2018 |
| Helena Santos-Rodrigues | Intellectual capital measurements- its application in practice: Literature review | 2017 |
| Helena Santos-Rodrigues, Manuel José Serra da Fonseca | Can information be spread as a virus? Viral Marketing as epidemiological model | 2016 |
| Helena Santos-Rodrigues | CRAFT-DESIGN COLLABORATION BETWEEN DESIGN EDUCATION AND THE LOCAL CONTEXT: A CASE STUDY | 2016 |
| Helena Santos-Rodrigues | Felicidades e Redes nas Empresas: aplicação no Norte de Portugal e Galiza (Espanha) | 2016 |